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Communication
Arnhem Business School
English Bachelors
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| Application Deadline: | February: January 13; Non EU: Decemeber 1; September: August 13; Non EU: June 30 | ||
| Annual Tuition Fee: | ≈ € 1,771 ≈ € 7,000 (non-EEA) | ||
| Location: | Arnhem / Netherlands / View location on map ▾ Hide location on map ▴ | ||
| Duration: | 48 months | Start Date: | February, September |
| Educational Form: | |||
| Education Variants: |
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| Credits (ECTS): | 240 | ||
| Languages: | English | ||
Location of Arnhem Business School
In today’s world, where global competition is fierce and international brands are flooding the market, a qualified Communication Manager is essential. The demand for experts in marketing and communication is stronger than ever.
Specialist in business, marketing and communication
The Communication course is run by the Arnhem Business School (ABS) and is taught entirely in English. It trains you to become a specialist in the fields of business, marketing and corporate communication.
What you will learn
You will learn to formulate strategic communication plans and to draw up marketing research plans. You will also receive a solid foundation in the broader aspects of the profession including advertising, digital media, design and public relations.
Bachelor of Communication
Communication* is a 4-year degree course that leads to a Bachelor of Communication. Studying for your Communication degree at the Arnhem Business School guarantees an exciting and rewarding student life. We have top-class lecturers and teachers, we maintain close links with the profession in the field, and our courses are given in an inspiring international setting.
* This course was previously known as 'Communication Studies'.
Arnhem Business School
Communication is offered at Arnhem Business School (ABS), the internationally renowned business faculty within HAN University of Applied Sciences.
Contents
The Bachelors course in Communication at Arnhem Business School is a professionally oriented study designed to prepare you for a dynamic international career in marketing and communication. It is taught in English and takes 4 years to complete.
International focus
The course has an international focus, which is why you are required to study in English as well as take a 2nd language of your choice (Dutch, French, German or Spanish). This ensures that you graduate with a thorough knowledge of other cultures and languages, giving you a clear head start in the global careers market.
Personal and practical approach
Lectures are held in small groups of about 30 students, ensuring a hands-on, personal approach to your training. ABS employs several international lecturers to cover the internationally oriented segments of the course. Similarly, foreign guest lecturers are frequently invited to lecture on specialist subjects. Work placements and study abroad are essential components of the course, which is designed to equip you for the real world. The emphasis is on practise as opposed to theory.
General course structure
Each year is divided into 2 semesters, which are further divided into 2 periods. You will be assessed throughout the academic year and have exams at the end of each period. You are taught 5 to 6 modules per semester and take part in interactive group projects aimed at developing your practical skills.
Programme
- 1st year: General 1st year subjects, including a project specific to your course
- 2nd year: Specialised subjects within general business background
- 3rd year: Study abroad / Work experience placement
- 4th year; Strategic subjects / Graduation assignment
- Optional: 5th year; Masters degree, in related or divergent disciplines
You are normally required to take an English Proficiency Test if you come from a non-English speaking country.
Most European Universities recognise the IELTS test.
More informationRequirements
To start a Bachelors course at Arnhem Business School you have to meet certain criteria. You need to have completed secondary education at a level similar to Dutch secondary education. As the course is taught in English, a sufficient level of fluency in English is needed as well.
Secondary education
To be admitted you need a certificate of secondary education such as:
- Havo / vwo: subject requirements see 'For Dutch students only: Toelating havodiploma en Toelating Vwo-diploma'
- MBO (level 4)
- International Baccalaureate
- Arbitur or Fachhochschulreife
- High school, A or B grades
- Sekolah Menegah Atas (SMA)
- General Certificate of Secondary Education (GCSE - A level)
As well as having one of the above certificates, you need sufficient scores in English, mathematics, economics and a foreign language.
Fluency in English
A sufficient level of fluency in English is a prerequisite for admission to this course, for example:
- An IELTS score of at least 6.0 or
- A TOEFL score of at least 550 (paper based), 213 (computer based) or 79-80 (Internet based)
- A Cambridge Certificate in Advanced English (CAE) or Proficiency of English (CPE)
Please note: if you take a TOEFL test and you are a non-European Union student, you will also have to take a TOEFL test of Spoken English with a minimum score of 50.
Languages
French starts at intermediate level and requires ‘faux débutant’, which means approximately 2 to 3 years of previous training. German starts at beginners’ and intermediate level. To join the intermediate level group, you need ‘Grundstufe’, which means approximately 2 to 3 years of previous training. Dutch and Spanish start at beginners’ level.
1st year course exemptions
If you have already studied subjects related to this course at another institute of higher education, you may be eligible for exemption from the 1st year. In this case you will be admitted directly into the 2nd year of the course, and will graduate in less than 4 years. To qualify for direct admission to the 2nd year, you must meet the following requirements:
1. A good command of both written and spoken English, over and above the ability to follow the lectures successfully, i.e.:
- An IELTS score of at least 6.5
- A TOEFL score of at least 575 (paper based), 232 (computer based) or 90-91(Internet based). If you are a non-European Union student, you will also have to take a TOEFL test of Spoken English with a minimum score of 50.
- A Cambridge Certificate in Advanced English (CAE) or Proficiency of English (CPE)
2. More than one successfully completed year of higher education, with subjects in business, management, logistics, finance or communication.
Additional Requirements
| Minimal degree required: | Bachelor's degree |
| Minimal amount of work experience | Not specified |
Language Proficiency
| IELTS Band: | 6.0 |
| TOEFL Paper-based: | 550 |
| TOEFL Computer-based: | 213 |
| TOEFL Internet-based: | 79 |
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