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Marketing – (B.Sc.)
Linnaeus University Växjö Campus
Masters Programmes in English
| Application Deadline: | January 15 | ||
| Annual Tuition Fee: | Free - ≈ € 8,400 (non-EEA) | ||
| Location: | Växjö / Sweden / View location on map ▾ Hide location on map ▴ | ||
| Duration: | 36 months | Start Date: | August |
| Educational Form: |
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| Education Variants: |
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| Credits (ECTS): | 180 | ||
| Languages: | English | ||
Location of Linnaeus University Växjö Campus
Do you want to learn how to reach and influence tomorrow’s customers?
The Marketing Programme is a three-year bachelor in Business administration with a specialization in Marketing (about 80% of the courses you study are focused on marketing!). There is also a possibility to continue your marketing studies after the bachelor’s degree towards a master’s degree. The Marketing Programme and following master programmes are all taught entirely in English.
Are you truly committed to marketing? Many think that marketing equals advertising, but marketing is much more. It is about understanding the needs of the customers and how to create, communicate and deliver value to them, in the form of a product, a service, or an experience. As a marketer your task is to identify and meet the needs of the customers and target solutions to those needs. Your task will also be to develop new products, services and experiences as the company and its business grows.
Contents
Our Marketing Programme is organized in a unique way. Each semester deals with marketing from a different thematic perspectives. There is a very explicit progression concerning content and methodology which makes the programme a top of the line education where you will work closely with local and global industry on different assignments. The theoretical knowledge is thus applied to written and real life cases.
Each semester has an integrated theme which follows a logical progression for the whole education. The first semester is the basis of marketing; the second semester about the customer, the third about the offering. In the fourth semester you have the option to study abroad at one of our partner universities. In the fifth and sixth semester you will chose between a focus on marketing products, services and experiences to either consumers or businesses.
The faculty staffs consist of a team of 3 full professors, 2 associate professors, 6 assistant professors and 8 lecturers, all specialists in different aspects of marketing.
A fast pace and a mixture of theoretical and applied knowledge marks the Marketing Programme.
IELTS
You are normally required to take an English Proficiency Test.
Most European Universities recognise the IELTS test.
Take testRequirements
Basic eligibility (with the exception of Swedish A/B) and English B, Mathematics B and Civics A or equivalent (area eligibility 4 with the exception of Mathematics C).
IELTS
* an overall mark of 6.5 and no section below 5.5
TOEFL
Paper-based
* For B: Score of 4.5 (scale 1-6) in written test and a total score of 575
Internet-based
* For B: Score of 20 (scale 0-30) in written test and a total score of 90
University of Cambridge ESOL Examinations
(Cambridge ESOL)
Cambridge English: First (First Certificate in English) grade A, B or C Course A Cambridge English: Advanced (Advanced certificate in English)
Course B Cambridge English: Proficiency (Certificate of Proficiency in English)
Course B
Additional Requirements
| Minimal degree required: | High School diploma |
| Minimal amount of work experience | Not specified |
Language Proficiency
| IELTS Band: | 6.5 |
| TOEFL Paper-based: | 575 |
| TOEFL Internet-based: | 90 |
Ask a Question
You can contact Sarah Philipson to ask a question about Marketing at Linnaeus University Växjö Campus.
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