B.A. Business with Marketing (subject to validation)

  • On Campus
  • 36 months
  • GBP12200 per Year (International

    Tuition fee for the international students.

    )
    GBP9000 per Year (EEA

    European Economic Area tuition fee is applicable to the students from EU countries, Iceland, Liechtenstein, Norway and Switzerland.

    )
  • English ( Take IELTS test or Find a course )
University of Greenwich | London, United Kingdom
The Business with Marketing (subject to validation) programme from the University of Greenwich emphasises the analytical aspects of business which can be used to achieve superior business performance. You will learn how to develop and manage businesses, taking into account emerging business issues, such as sustainability, financial crisis and technological innovation.

Description

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The Business with Marketing (subject to validation) programme from the University of Greenwich emphasises the analytical aspects of business which can be used to achieve superior business performance. You will learn how to develop and manage businesses, taking into account emerging business issues, such as sustainability, financial crisis and technological innovation.

On graduation, you will be effective at managing, analysing and making decisions based on quantifiable information. The vocational elements are built into the curriculum to meet the needs from employers, and the work-related teaching and learning is adopted to encourage you to form your own opinions and critique relevant theory. Work-related teaching and learning will also provide opportunities for you to work with business professionals or local communities on live projects.

Direct entry to Year 2 and 3 is available for qualified applicants. Students on this programme may apply to participate in overseas exchanges with our Erasmus partners.

The aims of the programme are:

  • To develop your knowledge of the broad areas of business and management with particular emphasis on the marketing discipline
  • To allow you to develop a command of subject-specific skills including application of knowledge and proficiency in intellectual skills
  • To equip you to deal with uncertainty and complexity, to explore alternative solutions and to integrate theory and practice in a range of situations.

Detailed Course Facts

Start dates and application deadlines

Starting in

  • There is no deadline for this start date.
Tuition fee
  • GBP 12200 per year (International

    Tuition fee for the international students.

    )
  • GBP 9000 per year (EEA

    European Economic Area tuition fee is applicable to the students from EU countries, Iceland, Liechtenstein, Norway and Switzerland.

    )
Duration full-time 36 months
Delivery mode On Campus
Educational variant Part-time, Full-time
Intensity Flexible
Duration part-time 72 months
Part-time variant Flexible

Course Content

Full time

Year 1

Students are required to study the following compulsory courses.

  • Personal & Professional Development 1 (Business) (15 credits)
  • Introduction to Business Processes (30 credits)
  • Business Planning and Development - Quantitative Methods 1 (30 credits)
  • Organisation Behaviour 1: Managing the Performance of Individuals (15 credits)
  • Principles and Practice of Marketing (30 credits)

Year 2

Students are required to study the following compulsory courses.

  • Personal and Professional Development 2 (PPD2) (15 credits)
  • Project Management (15 credits)
  • Creativity & Decision Making - Quantitative Methods 2 (30 credits)
  • Marketing Management (30 credits)
  • Operations Management: Processes and Value Chains (30 credits)

Year 3

Students are required to study the following compulsory courses.

  • Innovation in Action (15 credits)
  • Managing Strategy (30 credits)
  • Sustainable Business Development (15 credits)
  • Contemporary Issues in Marketing (15 credits)
  • Strategic Decision Making for Marketers (15 credits)

Students are required to choose 1 course from this list of options.

  • PPD3: Consultancy Project (30 credits)
  • Final Year Project: Business Creation Project (30 credits)
  • PPD3 - Thematic Independent Study (30 credits)

English Language Requirements

IELTS Take IELTS test
6

IMPORTANT NOTE: The UK government confirmed new requirements for secure English language testing for visa and immigration purposes. Learn more

Gain Admission to This B.A.

By taking one of the Pre-B.A.s listed below

Requirements

280 UCAS points

FROM at least two A-levels or equivalent

PLUS GCSEs at grade C or above in English and mathematics or equivalent qualifications.

* Applicants who do not have English as their first language require IELTS 6 (with a minimum of 5.5 in each skill) or equivalent in a Secure English Language Test. Alternatively, students with an overall IELTS of 5 or 5.5 can study our pre-sessional English language programme prior to degree studies.

* Applications from mature students are welcome.

Work Experience

No work experience is required.

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University of Greenwich, United Kingdom

United Kingdom The University of Greenwich, founded in 1890, has three campuses at Greenwich (London), Avery Hill (London) and Medway (Kent), each with modern learning facilities, in beautiful historic buildings. The University has a resource base of highly qualified staff with wide-ranging expertise and significant links with business and industry. Innovation and strong links to industry and commerce, complemented by research excellence and an international agenda are what make the University of Greenwich a leading modern university.

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